Gold Mind Marketing in St. Louis, MO is currently offering the following domain names for sale:
MariachiGuitar.com +
MariachiGuitars.com
This extremely special pair of domains can be used to develop niche marketing opportunities to attract new and highly targeted customers. Mariachi guitars represent a growing market with excellent profit potential. By owning these "segment killer" type of premium generic names, the purchaser will enjoy a special level of brand protection, regardless of its formal company name. Also, by employing these assets, some smart company will receive search engine optimization (SEO) benefits because of the preferred keyword + preferred dot com extension.
Gold Mind Marketing is currently seeking offers for the Mariachi Guitar + Mariachi Guitars dot com domain names. If your firm is interested, please submit your highest reasonable offer to matt@goldmindmarketing.com. The first attractive offer gets these awesome properties!
Transaction will be handled through Escrow.com for mutual security. Escrow.com is the recognized worldwide leader for secure domain transactions - and hold your funds until you verify receipt of the transfers in your registrar account.
Showing posts with label domain name. Show all posts
Showing posts with label domain name. Show all posts
Saturday, April 24, 2010
Monday, December 15, 2008
Premium .COM Domain Name Portfolio Coming Soon
Later today or tomorrow morning, I will introduce a collection of commercially desirable, high quality .COM domain names available for sale.
This domain name portfolio will include approx. 1,000 domains. Right now it's coming down to the final decisions of which domain name assets will be included as part of this landmark portfolio sale. Rest assured the final portfolio will consist ONLY of valuable, memorable .com (dot com) domain names -- none of my 'weaker' names will be included.
The portfolio is highly diversified, spanning a number of key online verticals. These domain names should be considered of high value to domain name investors, domain resellers, online advertising companies and internet marketeers of all sorts.
The portfolio includes hundreds of generic domain names related to key sectors of internet marketing and online business. The domain portfolio also contains many concise, memorable online addresses perfect for small business / medium enterprise commerce.
Among the domain names in the portfolio are meaningful 4-character (LLLL.com / 4 letters) and 5-character (mostly 5 letters / LLLLL.com) domains, 1-word premium generic .COM domain names, 2-word and 3-word "longer-tail" search keyword domains AND MUCH MUCH MORE.
Please feel free to submit offers on individual domain names- or on the entire portfolio. As the broker of this large portfolio of domain names, I will review the merits of each offer and accept or decline accordingly. Negotiation will be open and all offers will be considered.
A complete list of the domain names will be available for download from this site / blog in both MS Word and MS Excel format. I will release the list of .com domain names as soon as it's ready.
Please check back soon for a 'teaser list' of sample names from the domain name portfolio + access to a full list of domain names for sale.
Sunday, December 7, 2008
Corny Domain Sales Poem
Considering a new domain name for your small business?
Is your brand bland?
Is your name lame?
Let us suggest the best.
The key to success
is an address to impress!
Saturday, December 6, 2008
What End-Users Should Look For
When a new or expanding business chooses its primary domain name, the business owner(s) frequently overlook some of the most fundamental principles of commerce and/or language. Choosing an unwise domain name is often regretted, but the switching costs associated with transferring to a new domain later can be overwhelming. More information here.
What end-users / strategic acquirers should look for in a domain name and brand identity:
- Highly memorable and easy to communicate verbally
- Highly descriptive of the intended business / trade activity
- Immediately recognizable and salient to consumers
- MUST be dot com (.COM) in order to convey legitimacy and credibility (*except in the cases of non-profits where .org is truly prerequisite)
If the name isn't memorable and easy to say out loud, you will likely encounter difficulties trying to 'spell out' your email address over the telephone.
If the name isn't descriptive of the trade, you will have an uphill battle in word-of-mouth referrals and even perhaps with search engine ranking and exposure.
If the name isn't immediately meaningful to customers, this may cause confusion. When prospective customers are confused about what you do, many of them don't ask questions - they just seek out your competitor instead.
Dot com is the undisputed 'king' of online commerce worldwide. If the name incorporates any other extension than .COM, consumers may characterize your company as an imitator or follow-on. They'll check the .COM variation of your name, assuming (often correctly) that your competitor using the .COM is more established and reputable. Customers need some degree of comfort before spending their hard-earned $. Dot com domain names imply credibility and help evoke comfortability.
Friday, December 5, 2008
Domainer Links: Media Coverage
A number of established, reputable mainstream press outlets have reported on domain names and the domain industry in the past. Domain names have received coverage from the Wall Street Journal, Dow Jones' Market Watch, Fortune, Forbes, Business 2.0, InformationWeek, Reuters, Fox Business News, New York Times, Washington Post, Boston Globe and Inc. Magazine, among others.
Here some links to a few favorites:
Fortune, Paul Sloan, 01/25/2008
InformationWeek, Thomas Claburn, 04/18/2008
Boston Globe, Carolyn Y. Johnson, 07/30/2007
Business 2.0, Paul Sloan, 12/01/2005
Wall Street Journal Online, David Kesmodel, 11/17/2005
Domainer Links: Sales History
Two awesome free sites for looking up historical sales prices for domain names. Perfect for determining price comps on your domains.
Thoughts for end-users on "the name hunt"
From a long-time serial entrepreneur to a possible greenhorn: if you ever want to get your home-based business out of the basement, you'll need to get extremely serious about a good many things. Or, if you're just looking for a part-time hobby to "make a few bucks on the side", I strongly recommend you take up something else besides a small business. With a good website plus a little effective, targeted advertising (Google AdWords is great), you may achieve some degree of success very quickly and turn into your full-time headache if you're not prepared. It's the old "be careful what you wish for". Most businesses don't fail because they don't have any customers. Most businesses actually fail because they are unable to handle or finance their own growth. So please know what you're getting into before you flip that switch . . . it can be very difficult- if not impossible- to ever turn it off.
That being said, selecting a brand identity is one of the first and most crucial steps for any type of business. The entire customer experience begins with the very first encounter and interface - in most cases that will be your business name + domain name + logo + website design (even if it's just on a business card you handout in person). You never get another first impression. And like it or not, companies are inevitably branded by their domain name choice - the domain often becoming more identifiable than the formal entity name. Of course, that's why a memorable and evocative domain name provide the ultimate level of customer salience and comfort when the domain name and company name MATCH, especially when your brand + domain name are 'spot-on' for the business you're in!
Food for thought. Take it for what it's worth but, based on decades of small business experience, I believe many entrepreneurs eventually regret the decision not to pay a little more for a superior URL. For any serious commercial purpose, inferior name selection (including hyphens) and inferior extensions (.net, .biz, et al.) will end up costing a whole lot more in the long run - including on the most important prospects and opportunities you will never know about. Theoretically, a poorly chosen domain name might cost you hundreds of thousands (or more) in invisible, lost revenues.
One of the top regrets of many businesspeople is not having invested in a better domain name / brand name when they had the chance. Over the life of your endeavor - 5, 10 or even 20+ years - the investment in a valuable, meaningful online property becomes virtually insignificant, especially when it's your #1 'cornerstone' asset.
Compared to your "costs of business" and plenty of other overhead expenses you'll face (i.e. employees, lease/rent, inventory, returns, etc), the price of a great brand seems almost inconsequential. If your business gets off the ground the way you probably intend, you will likely pay more in TAXES each year than your one-time charge for perhaps your most important business investment.
And don't forget a domain name is a legitimate business expense and a total deduction / write-off (at least over time - I'm no CPA; consult a qualified accountant regarding depreciation on business assets and intellectual property). The ongoing maintenance costs for annual domain renewals will be your lowest recurring expense, and the pricing can be secured through some registrars for up to 100 years in advance. Try that with ANY of your other overhead expenses!
Another important consideration is intellectual property value. Domain names that conflict with preexisting trademarks ("cybersquats" or "typosquats") are essentially worthless to any end-user / strategic acquirer. Yet when a domain is memorable + there are no intellectual property conflicts, there is additional value being overlooked. Clean IP rights and future trademark potential are valuable on their own.
Sound like a big sales pitch ad nauseam? I know, I know. But really these are just a couple of nuggets I'm attempting to pass on. To date I've never heard anyone complain about regretting spending a little bit more when it's the .com they're heart desires =)
Great resource for learning about domain names and the domain industry
Interested in learning more about domain names, domain portfolio values or the domain industry at large?
Dr. Alex Tajirian, PhD. (Economics) is a great resource. Dr. Tajirian has written extensively on domain name values, acquisition and negotiation strategies, advertising and marketing, direct navigation, market structure, monetization, investment and protection. Notably, Dr. Tajirian launched the world's first domain aftermarket venue in 1996. In the twelve years since, he has pioneered the development of a number of domain name valuation models and estimation procedures using mathematical regression and statistical analysis.
Dr. Tajirian's insightful studies and opinion papers about domain names and domain value are available at www.domainmart.com/news/studies-opinion.htm.
Behold the power of internet domain names
Businesses of all sizes need premium .COM domain names to enable internet commerce. A memorable, evocative domain identity also implies credibility and legitimacy in the minds of potential customers - including for offline 'brick-and-mortar' trade.
Is your brand bland?
Is your name lame?
Let us suggest the best!
The key to success
is an address to impress!
Please visit again soon for complete details about a diversified portfolio of .COM domain names available for sale.
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